Dark Store Index · Ad ownership
Who owns the sponsored shelf for Coffee on Blinkit, Delhi NCR.
Across 9 dark stores in Delhi NCR on 24 July 2026, Sleepy Owl held the most sponsored slots (34) for coffee searches. Sponsored placements are the paid slots a brand owns in a store — not rupees spent, which aren't public.
Retail media is now a real cost of the shelf, and it is decided store by store — a national ad-share number averages away the stores where you've already lost the slot. Here is who held the paid slots for this category, in these stores, on this day.
Blinkit — sponsored-slot ownership, CoffeeMeasured
| Advertiser | Sponsored slots | Share of paid shelf |
|---|---|---|
| Sleepy Owl | 34 | 30% |
| Continental | 29 | 25% |
| Tata Coffee | 28 | 24% |
| Amul Kool Cafe | 18 | 16% |
| Blue Tokai | 6 | 5% |
See your own brand's shelf, store by store
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