Dark Store Index

The Dark Store Index

Category shelf reports read from individual dark stores — not national averages. Every figure is measured from the public shelf on a stated date. Nothing here is modelled, estimated or supplied by a brand.

22 July 2026 / 3 categories / Blinkit and Zepto / 9 dark stores each

Quick-commerce platforms fulfil each order from the dark store nearest the shopper. So there is no single national shelf — there are hundreds of local ones, each with its own assortment, ranking and advertisers. These reports show how far apart those shelves actually are, and how differently two platforms behave in the same city on the same day.

Coffee

Sleepy Owl ranked #1 to #36 across stores on Blinkit.

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Protein & energy bars

Yoga Bar ranked #1 to #36 across stores on Blinkit.

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Baby care

Aveeno ranked #1 to #35 across stores on Blinkit.

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How this was measured

Read from the public shelf a shopper sees on Blinkit and Zepto, across 9 dark stores in Bengaluru, on 22 July 2026. No seller account, no brand's private data, nothing supplied by anyone. Rank is position within the results each shelf returned, so a worst rank means “bottom of what we could read in that store”, not bottom of the catalogue. Ads are counted as sponsored slots owned, never rupees spent — bids aren't public. Depth is how many products a store returned for the search, and the platforms cap results differently, so compare depth consistency between stores rather than raw totals. One city, one day: a snapshot, not a trend.

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