Dark Store Index · Ad ownership
Who owns the sponsored shelf for Protein & energy bars on Zepto, Bengaluru.
Across 9 dark stores in Bengaluru on 24 July 2026, Max Protein held the most sponsored slots (118) for protein & energy bars searches. Sponsored placements are the paid slots a brand owns in a store — not rupees spent, which aren't public.
Retail media is now a real cost of the shelf, and it is decided store by store — a national ad-share number averages away the stores where you've already lost the slot. Here is who held the paid slots for this category, in these stores, on this day.
Zepto — sponsored-slot ownership, Protein & energy barsMeasured
| Advertiser | Sponsored slots | Share of paid shelf |
|---|---|---|
| Max Protein | 118 | 33% |
| Yoga Bar | 93 | 26% |
| Phab | 40 | 11% |
| Superyou | 38 | 11% |
| GNC | 26 | 7% |
| Stroom | 25 | 7% |
| Farmley | 8 | 2% |
| Nutraj | 3 | 1% |
| Avvatar | 2 | 1% |
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