Zepto seller registration — and the shelf on the other side.
The document checklist is predictable. What is worth knowing before you start is that Zepto's shelf is the most uniformly contested of the three major platforms — and we measured it.
Seller registration happens on Zepto's official seller site. No third party can register you or expedite approval, and you should never enter seller credentials on any site that isn't Zepto's own — including this one.
What you'll need
- GST certificate — a registered business, not an individual.
- PAN card for the entity.
- Bank account details for payouts.
- Proof of business registration.
- FSSAI licence for food products.
Zepto confirms the exact list during onboarding. Any checklist you read online, this one included, is indicative.
How Zepto onboards
One structural difference is worth knowing before you invest time: Zepto is commonly described as reviewing applications and approaching businesses that fit its requirements, rather than letting anyone list instantly. It behaves more like a supplier relationship than a marketplace signup, which means category fit and demonstrable demand matter at the door.
Commission rates, delivery and packaging charges are set during onboarding and vary by category. Published figures are estimates — the real rate card isn't public.
The shelf you're joining
We read nine Zepto dark stores in Bengaluru across nine searches on a single day. Two findings matter for a new seller.
There is no free shelf space. All 81 store-and-search combinations in Bengaluru returned at least one sponsored placement. In Delhi NCR that broke down — 18 of 81 had no advertiser — so treat Zepto's ad saturation as city-specific. See the second-city test. If you list on Zepto, you are competing against advertisers from day one — there is no quiet corner to build in first.
The shelf is narrower. Zepto returned an average of 10 distinct brands per search, against 19 on Blinkit and 21 on Instamart. Fewer competitors listed, but a correspondingly smaller shelf to be on — and one brand held up to 70% of a category's paid placements.
The full three-platform comparison is in Blinkit vs Zepto: two completely different shelves.
Check the category before you commit
See who already holds the sponsored slots in your category on Zepto, store by store, before you spend on ads. Free, no signup, no seller login.
Keep reading
- Zepto seller guide — the Seller Hub and what sells.
- Blinkit seller registration
- Swiggy Instamart seller guide
- Glossary